Arreva, the industry leader in cloud-based Donor Relationship Management and Online Fundraising software, announced that the Boys & Girls Clubs of the Mississippi Valley has become the latest nonprofit to endorse Arreva as its strategic platform for online fundraising and advocacy.
The club also received a new website that provides visitors with a richly interactive user experience while enabling the development team to manage and update content with copy-and-paste convenience.
As the central hub of stakeholder interactions, the new “intelligent” website captures all online activity automatically in the Arreva donor relationship management database, where it can be tracked and analyzed to produce personalized campaigns and communications that enhance stakeholder engagement. Arreva replaced many standalone legacy applications for donation processing, donor tracking, email marketing, and a static website form.
“We had heard good things about Arreva from other Boys & Girls Clubs, but we didn’t fully appreciate the degree to which consolidating and integrating donor information on their platform would increase our efficiency and streamline our operations,” said Jenny Garlach, the club’s Executive Director. “For the first time, we could plan and implement personalized communication and fundraising campaigns that reflected our interactions with stakeholders at every online touchpoint. That’s essential for building productive, long-term relationships with the communities we serve. The members of our board and executive committee are particularly excited about Arreva’s event management capabilities, which are allowing us to promote and sell tickets online to important events such as our annual Holiday Ball while offloading much of the administrative overhead we contended with previously. We strongly recommend Arreva to other Boys & Girls Clubs that wants to fully realize the power and promise of online fundraising and event management.”
“Like other clubs we serve, the Boys & Girls Clubs of the Mississippi Valley was struggling with an array of disparate systems and fragmented databases,” said David Blyer, Arreva President and CEO. “That made it difficult, for example, to recognize that the person who attended a given event was the same person who responded to a particular fundraising campaign. When that information is consolidated in a meaningful way, and you automate administrative processes like database maintenance and event administration, you allow development professionals to focus on what really matters—reaching out to the community and building relationships. We’re pleased and proud to welcome another Boys & Girls Club to our community of clients.”